Home
Work
Side Projects
Thoughts
Resume
About
Home
Work
Side Projects
Thoughts
Resume
About
Subscribe
Sign in
Latest
Top
Discussions
Bad cholesterol between Product and Marketing: How my ABC Framework fixes it
This post if for design leaders, founders, brand teams, and marketers who want their product and brand to feel like the same organisation.
May 9
1
February 2026
From Classifieds to Marketplace: How I Led PropertyGuru's Trust Transformation
Role: Director of Design at PropertyGuru | Team: Led 18 designers + 4 researchers across Singapore, Malaysia, Thailand, and Vietnam.
Feb 9
July 2025
The 100-Storey Building: What No One Tells You About Growing as a Design Leader
A practical guide to growing as a designer, balancing craft and leadership, and building design teams that thrive. Personal experiences rooted in real…
Jul 29, 2025
2
Designing for Scale: How we built PropertyGuru’s HIVE System, Brick by Brick
Built HIVE, a multi-brand multilingual WCAG compliant design system at PropertyGuru across 4 countries with legacy code, delivering real impact in…
Jul 29, 2025
4
300% growth in ratings and review through pure design
How we redesigned ratings & reviews at BookMyShow, making it faster, easier, delightful and more trustworthy for 50M+ MAU
Jul 29, 2025
April 2025
Scaling Jupiter's Debit Card Experience. Online and Offline
Role: VP of Design at Jupiter.money | Collaborated with Product, Engineering, Operations, Banking Partner (Federal Bank), and Compliance.
Apr 12, 2025
1
October 2024
Lead Management for Agents from PropertyGuru — Design Nuances
At PropertyGuru, our passion is empowering people to make confident property decisions.
Oct 18, 2024
Goodbye steep airfares. Hello, Fare Alerts
Pricing in the airline industry is volatile with dynamic fares which oscillate every minute.
Oct 18, 2024
Experience India’s first one-click booking - Expressway
Cleartrip's Expressway enables one-click flight bookings by securely storing payment and traveller details—making travel booking faster and easier than…
Oct 18, 2024
Redesigning booking steps
A few months ago, we announced a better, slicker, faster Cleartrip Account. Cleartrip Account was the first of our products to get a gorgeous new design…
Oct 18, 2024
[Redesigned] A cleaner, leaner, more useful travel confirmation page
Two days ago, we shared some details about the redesign that gave us a sexier, smarter, simpler travel booking process. We’ve had some great feedback…
Oct 18, 2024
[Design Nuances] What makes the new book flow pleasing
Around two weeks ago we introduced a redesigned booking experience; a sexier, smarter, simpler travel booking process along with a cleaner, leaner, more…
Oct 18, 2024
This site requires JavaScript to run correctly. Please
turn on JavaScript
or unblock scripts